Celestyal Cruises announced on Monday that it has appointed German company Inter-Connect as its official General Sales Agent (GSA) in the DACH (Germany, Austria and Switzerland) region.

Inter-Connect will immediately market, distribute, fulfill and represent the Greek company as its general sales agent in Germany, Austria and Switzerland. Inter-Connect will develop dynamic and prepackaged travel packages for Celestyal in addition to cruise-only services throughout the DACH region.

"Inter-Connect has decades of outstanding expertise in the cruise segment, making it an ideal partner for us." We are very much looking forward to the joint development and full realization of the full potential of the DACH region," said Celestyal Cruises Regional Director Teodora Dimopoulou.

In the market for almost 30 years, the German company has extensive experience in combining cruises and travel, while offering comprehensive services such as sales and marketing activities, local language service centers and more.

According to Celestial, the Greek company decided to cooperate with Inter-Connect because the DACH region is an important market with great potential.

“We are very much looking forward to working with Celestyal and will support the cruise operator with our extensive network in the travel industry, the most precise knowledge of the market and deep marketing and sales knowledge with all our strength," said Inter-Connect CEO & Managing Director Lothar Krins.

Celestial expects the new collaboration to accelerate further growth in the DACH region while offering new travel products to a wider audience using Inter-Connects robust distribution and technology platforms.